By Color Prints Online on
12/29/2009 10:08 AM
 Punctuation Tricks of the Trade
When creating color copies of a document, correct punctuation is critical. When you do it right no one notices, when you do it wrong it sticks out like a red wine on a white carpet. Punctuation is not glamorous and most of us stopped really thinking about it after our final grade school punctuation test many, many years ago. A quick primer on the most frequently violated punctuation rules is a good reminder for us all.
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By Color Prints Online on
12/28/2009 9:50 AM
 The 5 Biggest Things to Think About When Including ClipArt
Clipart can be your presentation or document’s biggest friend. Clipart can provide interest, excitement, visual impact and clarification. Or, it can look dated, cluttered, unrefined and unprofessional. The truth is, everyone uses clip art, what separates the men from the boys is that the highly professional documents you see, use better clip art and are smarter about how they use it. These tips will help you create beautiful color copies of your document with great clip art by following these rules.
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By Color Prints Online on
12/23/2009 10:58 AM
 The Art of Creating a Great Brochure
Brochures are a wonderful way to provide your customers, and potential customers, with detailed information about specific services and products. Brochures are color copies of printed marketing media that are informative and memorable. They often do not lead to instant purchase decisions, but support the branding and communication process that builds desire within your target population. Designing a good brochure is a mixture of the following five components.
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By Color Prints Online on
12/22/2009 9:32 AM
 Easy To Use Publishing Software
More and more small businesses and individuals are taking a “do it yourself” approach to document publishing and design. The good news is that most of them can improve your color copies so take advantage of a strong suite of self-publishing software out there, which is easy to use and versatile. Each of these software options offers templates and fairly easy to use interfaces. Some are better suited to individuals or small businesses. The following is a quick list of some of the best offerings out there.
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By Color Prints Online on
12/21/2009 9:28 AM
 5 Books you Need to Read This Month
If you are involved in marketing, marketing communication, training and development or business development, you have to stay on the top of the latest trends which can change faster than the stories surrounding Tiger Woods’ indiscretion. Take a moment to check out these five books, which I suggest belong on your must read list, make color copies of the list and share it with your business associates. Each offers an interesting set of skills and knowledge in core business ideas.
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By Color Prints Online on
12/18/2009 10:31 AM
Newsletters are a frequently used tool for both internal company communication departments and consumer marketing teams; they’re not just for boring family updates at Christmas! If you are struggling with how to create a dynamic, and powerful newsletter on a tight budget and with limited time, follow these steps. By putting a few key rules into place anyone can create a professional and valuable color copies of their company newsletter.
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By Color Prints Online on
12/17/2009 10:19 AM
When there is too much to do and not enough time, or you have to complete a task that is not your specialty, like designing and printing color copies of business materials, you often have to bring in a vendor. Hiring a vendor can be an intimidating process. What if they don't understand your requirements? What if they cannot do the job correctly, on time, or the way you want it? Suffice it to say, the anxiety that comes with hiring work out to be completed can be daunting. Although we cannot take away all of the stress, we can give you a few quick pointers to make the process a bit smoother.
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By Color Prints Online on
12/16/2009 9:52 AM
Creating a document that can be easily downloaded from the web is critically important in today’s marketplace. It is common to have both printed color copies of a collateral piece that is handed to people, as well as a downloadable version. Unfortunately, many people do not realize that printed collateral is not always formatted correctly for web based downloading. The following tips will help you make sure that people can download your next brochure as easily as pick it up from a kiosk in your office.
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By Color Prints Online on
12/15/2009 8:58 AM
Have an iphone? Want to connect with friends, colleagues and customers on the run and from your phone? Check out some of these easy to implement tips for using your iphone as your social media super tool… it’s super cool.
1.Connect Your Favorite Social Media Sites to Your Phone. If you use Facebook, Twitter, Digg, MySpace, NING, or any of the other multitudes of social media outlets you can get a downloadable application that allows you to directly interact with them on your iphone. Some of the best iphone applications for social media include those for Facebook and Hootsuite. (Does this name remind anyone else of Dick Clark singing in Chitty Chitty Bang Bang?) Hootsuite allows you to manage multiple social media sites from one application.
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By Color Prints Online on
12/14/2009 8:49 AM
 Five Steps to Creating a print Ready Document
You have just finished your perfect masterpiece of a brochure and are ready to get it printed in mass quantities for your big presentation. Before you take the document in to your local print shop or send it off to an online printing house for color copies, you should keep a few things in mind. Too often, people get their printed documents back and are disappointed by something. Maybe the color is off, or it is collated incorrectly or the images have turned out fuzzy. All of these examples can be easily averted, by taking the following steps in preparing your document for the printer.
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By Color Prints Online on
12/11/2009 2:51 PM
Creating a great looking document is not as hard you may think. With today’s easy access to simple publishing software like Apple’s Pages and Microsoft's Word, everyone has the ability to create professional looking documents. Both tools provide easy to use templates and designs. Access to free image clip art makes it easy to insert great imagery that makes a statement. You do not have to settle for old school color copies, or be a professional graphic artist to create a fabulous looking document. Follow these simple steps and you can take your document from ho hum to fabulous faster than you can fire your graphic artist.
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By Color Prints Online on
12/10/2009 2:02 PM
It seems like in today’s market, everyone has moved beyond circulating color copies to get attention and now has a Facebook page and a Twitter account. Many companies, however, have developed these social media tools not because they know what to do with them, but because it just seemed like the thing to do. No one wants to be left out of a trend. The truth is social media usage by companies is a great tool. The challenge however, is to figure out how to make these outlets work for you versus have them become a burden with little ROI to support their time and effort. The following tips should provide you with some guideposts along the way.
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By Color Prints Online on
12/9/2009 1:33 PM
As a marketing director it is my job to stay on top of all of the latest trends, tips and ideas out there. That used to mean reading the newspaper daily, checking out color copies of a few key magazines each month and attending the local chapter of the marketing professional organization. Today, that means spending quality time in front of my computer each day skimming the latest blogs and social networks for information that changes faster than Paris Hilton’s boyfriends. After hours of staring at my computer terminal, I have been able to develop a hot list of blogs that are must-sees each day. Take a look yourself today, I promise you will be surprised by what you see.
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By Color Prints Online on
12/8/2009 1:25 PM
Linkedin is the hot place for professionals to connect, learn and share their insights. In particular, Linkedin is a great social network option for marketing professionals who want to do more than clip color copies under windshield wipers in the parking lot! Through the Linkedin group networking function, you can seek out and join specialized user generated groups that provide insights and collaboration in everything from marketing 101 to recruiting. Check out some of the biggest and best groups, we have collected for you below. If they interest you go to Linkedin.com and select the groups search section. Enter the groups name and choose to join.
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By Color Prints Online on
12/7/2009 12:57 PM
Creating a quality logo is a must do for any business or business line. Unfortunately it can be costly process if you have to go out and hire a marketing firm to create it for you. In addition, in today’s active marketplace, it is common for business to have to develop multiple logos and logo variations over time, and these are not simply color copies of one another. It is truly to your benefit to invest in a simple logo design software that will help you create professional looking logos in little to no time. This is not the logo-turtle software you played with in the early eighties! I have selected my two favorite and easiest to use choices from the multitude of design software that is available.
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By Color Prints Online on
12/4/2009 11:31 AM
Companies to Look at for Inspiration for your Sales Copy
Creating great sales and marketing copy is a daunting task. At one time you strive to create copy that is memorable, timeless, intriguing and powerful, and not just color copies of “the other guy’s” ad. The good news is there are some great company marketing campaigns out there to look at for inspiration and if you look closely, to glean a few helpful hints from.
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By Color Prints Online on
12/3/2009 10:29 AM
 Media Train Yourself With These 10 Easy Tips
So your product or internet site is finally ready for the market, and to help spread the word you've hired a PR agency to help secure interviews and media placements.
When the day of your first interview arrives however, you realize you have never been "on-air” before – and suddenly making a fool of yourself in front of thousands of people has become a very real prospect.
First, congratulations on the interview! Second, don’t panic!
Preparing for an interview is easy, fun, and if you follow these simple rules, you'll be a seasoned and expert interviewee in no time. (Bonus tip – don’t jump on a couch unless you’re Tom Cruise.)
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By Color Prints Online on
12/2/2009 9:50 AM
 Top five Essential Sales Applications
You are on the go and busy. A life in sales is far from easy. Every tool and application you can find to make your life easier is a gold mine, and we’re not talking about keeping a printer in your trunk to make color copies on the fly. I have complied a list of my favorite five. These are the websites I have bookmarked on my browser and go to the most.
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By Color Prints Online on
12/1/2009 9:36 AM
 4 Ways to Use Technology to Make You Better at Meeting Your Customers Needs
Understanding what your customers want, (what they really, really want) think and are excited about, will take your business to the next level. It is these sort of powerful customer insights that will allow you to tailor make your products, color copies, processes and design specific customer experiences that exceed their expectations. There are some great technologies and software tools available to help you get a handle on what your customers think. Here are few to try.
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